Public Radio International (PRI) is a global non-profit media company focused on the intersection of journalism and engagement to effect positive change in people’s lives. We create a more informed, empathetic and connected world by sharing powerful stories, encouraging exploration, connecting people and cultures, and creating opportunities to help people take informed action on stories that inspire them. Its mission is to serve audiences as a distinctive content source for information, insights and cultural experiences essential to living in our diverse, interconnected world. Founded in 1983, PRI audio, text and visual content is currently consumed by almost 19 million people each month.
PRI executes a comprehensive effort of content development, partnership collaboration, distribution initiatives and audience engagement activities each year. With our roots in public media, PRI is extending its impact through web, mobile and social media platforms. Its products include national radio programs such as PRI’s The World®, Boston Calling, The Takeaway, and Studio 360®; the website PRI.org; podcasts such as World in Words and Sideshow; and story initiatives such as Across Women’s Lives (documenting the power of women to improve their communities), Global Nation (revealing America’s changing population and issues facing its growing immigrant population), and Safemode (examining international security through the eyes of millennials).
Public Radio International's mission is to serve audiences as a distinctive content source for information, insights and cultural experiences essential to living in our diverse, interconnected world.
PRI's Theory of Change: Content + Engagement = Impact
To build awareness and understanding, PRI combines content and engagement in a powerful way.
Content: PRI creates and distributes distinctive news, information and stories that increase people's understanding of the complexity and interdependency of world events and issues. We produce media that fulfills unmet content needs; we seek and market a portfolio of similar content produced by other organizations; and we strive to spur other media organizations to emulate our work.
Stories, although essential, only go so far in enabling an individual to build a deeper understanding of the world. In forming their own conclusions, people need to connect with each other to share, discuss and act.