Cause Capitalism CGMaster Sat, 02/11/2017 - 05:24

I’m Olivia Khalili. I built this site to give companies the resources, evidence and inspiration they need to use social mission as a business strategy to grow their business. To inspire and guide your social mission, I interview social entrepreneurs and sustainability executives about what worked for them and what didn’t.

Benefit Corps, a New Kind of Company CGMaster Mon, 02/06/2017 - 18:37

"Corporations committed to both profits and people could change the mindset of the business world.

For-profit corporations have become known over the past two decades for layoffs, outsourcing, and determination to maximize profits for investors—no matter the cost to employees, consumers, or the economy. But such practices may be waning: States across the U.S. are considering laws to enable entrepreneurs to create corporations that do as much for society as they do for their shareholders."

CarrotMob CGMaster Fri, 02/03/2017 - 03:40

Carrotmob is a method of activism that leverages consumer power to make the most socially-responsible business practices also the most profitable choices. Businesses compete with one another to see who can do the most good, and then a big mob of consumers buys products in order to reward whichever business made the strongest commitment to improve the world. It’s the opposite of a boycott.

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